COMPANY OVERVIEW > HOSPITALITY » Jessica Fischer

Jessica Fischer - Marketing Coordinator

I am the Marketing Coordinator for both Naples Harley Davidson and Harley Davidson of Fort Myers. My job consists of planning and coordinating bike nights/concerts, and smaller customer based events at the dealership. A lot of the time I am working with non-profit organizations such as Blessings in Backpacks, March of Dimes, and MDA to plan events at the dealership & in the community. Another aspect of my job is working with our advertising agency Parr Media to generate artwork and produce our mass marketing. One of my initiatives in 2010 is to enhance and grow our Rider’s Edge Program, which is one of the largest riding schools in the United States. Our team is constantly looking for new and innovative ways to get people riding and to continue the progression of our already state-of-the-art Rider’s Education Program.